VRealty: How virtual tours improve SEO performance9642
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Medium (11 June 2019) How virtual tours improve SEO performance
"To start out, virtual tours bring a massive boost to your brand’s performance on Google simply because they search engine’s algorithms are designed to love interactive content and support exciting new technologies like virtual tours. That means including virtual tours in your listings online will automatically make them appear at least a little higher in Google’s search results."
"virtual tours are a great catalyst for the creation of backlinks that lead to your site and listings. Backlinks are the hyperlinks that lead from an external site to yours. Having these kinds of links on websites with a high amount of regular traffic tells Google how important and relevant your website must be."
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