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ObjectionsQuestion of the DayTips

Question of the Day: How do you answer, "The house will sell anyway."15071

WGAN
Forum
Founder
Atlanta, Georgia
DanSmigrod private msg quote post Address this user
Hi All,

The WGAN Forum Question of the Day for Wednesday, June 9, 201:

How do you handle the objection:

"I don't need a virtual tour, the house will sell anyway."

Also ...

Transcript: WGAN-TV 74 Reasons Real Estate Agents Buy Virtual Tours

Dan
Post 1 IP   flag post
VirtusRealis private msg quote post Address this user
"The house could sell without you also..."

I also have with me a picture of the tiny storefront of a local real estate agent (21 years of activity). He has no pictures, no screens, nothing. Only handwritten cards with 5 lines about the houses stuck on a metal frame in a gloomy space. Then I say : "See, actually you could save money".

More seriously, I explain how they will save money and time stopping going back and forth for useless visits.
After that, I ask if they prefer to be the first to use this technology or the last.
Post 2 IP   flag post
trueview360s private msg quote post Address this user
The house is very likely to sell for more with more exposure and a complete marketing package. Studies show that listings with walk through virtual tours sell for 9% more. Don't leave money on the table for you or your client.
Post 3 IP   flag post
Standard
Member
Bon Secour, Alabama
Chemistrydoc private msg quote post Address this user
@trueview360s: True! Those listings I've shot with tours and full HDR photo coverage tend to lead to multiple offers / over asking price contracts / out-of-area buyers / sight-unseen purchases / favorable closing conditions. While that's a feature of the overall market, having better media clearly leads to these situations more often.

I also make agents aware that the media choose reflects on their reputation so that they will continue to get listings, even when the market isn't so favorable.

Keith
Post 4 IP   flag post
Basic
Member
BenAdgie private msg quote post Address this user
“Let’s sell it for more.”
Post 5 IP   flag post
84464 5 5
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